AI IN CRICKET
IBM is in talks with an IPL franchise to deploy the Cricket IQ Analytics Platform © Getty
IBM, world’s leading provider of hybrid cloud and AI, strove to prove how AI can transform professional cricket. On Wednesday, it unveiled the world’s first-ever cricket activation powered by Watsonx, its enterprise-ready AI and data platform.
At the Think Mumbai 2025, it demonstrated live the experience that goes beyond simulation and displayed how AI is already transforming professional cricket, helping decode the game strategy, enhance performance, and reimagine the fan experience.
The activation highlights the convergence of sports, data and scalable AI. Insights from the IBM Sports Survey Report 2025 reveals that Indian fans are redefining the global playbook for digital sports engagement. The survey also reveals that About 86 percent trust AI-generated sports content, while 91 percent of Indian fans use sports apps, among the highest globally.
Inside stadiums, 95 percent of attendees use apps during matches, and, of those fans, 97 percent primarily use them for real-time stats, live commentary, and in-stadium enhancements. Looking ahead, 93 percent believe AI will shape how they follow sports by 2027, a powerful signal that the future of fandom in India is intelligent, interactive, and immersive.
Taking these insights from the stands to the stadium, one of India’s leading state cricket associations has partnered with IBM to deploy the Cricket IQ Analytics Platform, a first-of-its-kind generative AI system. IBM is also in talks with an IPL franchise.
The platform analyses player fitness, mental conditioning, match context, and environmental factors to deliver actionable, natural-language insights that empower coaches to make faster, smarter, and more confident decisions – reducing uncertainty and boosting performance.
© Cricbuzz
